Samsung’s giant art TV is $1,500 off until midnight

At a glance:

• Samsung's 85-inch The Frame Pro (2025) is discounted to $2,799.99, saving $1,500, until 11:59 PM ET today.
• The 43-inch Samsung The Frame (2025) is on sale for $649.99, saving $250, for the same limited time.
• Both models feature Samsung's signature art-style design with matte displays, but the Pro model adds advanced Neo QLED and Mini LED technologies.

What's the deal?

Samsung is offering a significant one-day discount on two of its art-style TVs as part of a Memorial Day flash sale. The highlight is the 85-inch Samsung The Frame Pro (2025), which is now priced at $2,799.99, down from its original price of $4,299.99 and even below the Memorial Day sale price of $2,999.99. This represents a total savings of $1,500 on the premium model. For those seeking a more compact option, the 43-inch Samsung The Frame (2025) is available for $649.99, saving $250 compared to its post-tomorrow price of $899.99. Both promotions are set to expire at 11:59 PM ET today, making it the last chance to snag these prices.

The discounts are part of Samsung's broader "20 Years on the 20th" campaign, which celebrates the company's claim of being the top global TV brand for 20 consecutive years. While Samsung's wider Memorial Day and Father's Day TV sales continue throughout the week, today's flash sale offers the deepest cuts on these specific Frame models. Buyers are encouraged to act quickly if they are interested, as the prices will revert to the Memorial Day sale levels after tonight.

Why The Frame Pro stands out

The Frame Pro represents Samsung's more advanced take on its artwork-first TV lineup. It retains the design elements that have made The Frame popular, such as Art Mode and a matte anti-reflection display that allows the TV to blend into home decor when not in use. However, the Pro model introduces several premium upgrades. It features Neo QLED picture technology, which delivers enhanced brightness and contrast, along with Mini LED lighting for precise control over backlighting. Additionally, the Pro model includes a Wireless One Connect box, which houses all the TV's ports and connections, allowing for a cleaner wall-mounted setup by minimizing visible cables.

On the technical side, the 85-inch Frame Pro is equipped with Samsung's NQ4 AI Gen3 processor, which powers a range of smart features and ensures smooth performance. It supports Dolby Atmos for immersive audio and offers up to 144Hz gaming support, making it suitable for PC gamers with high-refresh-rate displays. The TV also incorporates Samsung's latest AI capabilities, including Live Translate for real-time translation of on-screen content and voice enhancement for clearer audio during calls or streaming. These features combine to position the Frame Pro as a versatile centerpiece for both entertainment and art display.

Samsung's broader promotion

Samsung's "20 Years on the 20th" promotion is a celebration of the company's sustained leadership in the TV market. By highlighting its 20-year streak as the top global TV brand, Samsung aims to reinforce its commitment to innovation and quality. The flash sale on The Frame models is a key part of this campaign, offering substantial savings on products that exemplify Samsung's design-forward approach. The company has strategically timed this promotion to coincide with Memorial Day and Father's Day, tapping into the holiday shopping season to drive sales.

For consumers, the current flash sale presents an opportunity to own a premium TV at a reduced price, but it's important to note the urgency. After today, the discounts on these specific models will decrease, with the 85-inch Frame Pro returning to $2,999.99 and the 43-inch model to $899.99. While other TV deals from Samsung will continue through the week, the one-time nature of today's extra savings makes it the best time to purchase if you're considering a Frame TV. As always, potential buyers should check the official Samsung website or authorized retailers for the most up-to-date information on availability and terms.